On January 14, 2026, Ambassador Tharit Charungvat, Secretary-General of the Thailand Foundation, welcomed Ms. Darapa Choeysanguan, Chief Marketing Officer of GMMTV Co., Ltd., along with Ms. Supitcha Chaksirinont, Ms. Jidapa Pienjad, and Ms. Phetpattra Boonkraphue (Representative for CEO), on the occasion of a courtesy call and New Year’s greeting.

During the meeting, Ambassador Tharit Charungvat expressed his congratulations to GMMTV for being honored with the Thailand’s Public Diplomacy Award 2025. He also reiterated the company’s pivotal role in consistently presenting an extensive international fanbase for Thailand and significantly enhancing the nation’s global reputation. GMMTV’s success was highlighted through its outstanding production and dissemination of entertainment media that seamlessly integrates Thai culture, traditions, and lifestyles, as well as modern values such as equality and human rights.

Furthermore, both parties strives to strengthen future cooperation, including enhancing the appeal of Thai Festivals abroad. The discussion highlighted on leveraging GMMTV’s extensive network to promote Thailand’s image and supporting people-to-people activities to foster a sustainable Thai Popularity and elevate the country’s stature on the international stage.